Think big. Move fast. Grow smart.
Plan + Pivot Collective is a retail consulting firm helping consumer brands scale smarter with merchandising, planning, and strategy expertise.
About us
Plan + Pivot Collective is a retail consulting firm founded by Julie McCarter and Carolyn MacBain-Waldo. After leading merchandising, planning, and strategy at brands like Bath & Body Works, J.Crew, Restoration Hardware, and Abercrombie & Fitch, we now bring that executive-level expertise directly to founders and growth-stage teams. We think like insiders but act as your external consultants, giving you fresh perspective and proven results.
How can we help?
View our Consulting Services
Smart Start
Quick-win, high-impact ways to get moving with confidence. | From $500
For brands who need quick clarity and attention to detail — without the long lead time or big lift
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Focused Growth
Targeted, time-bound engagements that unlock your next level. | From $1,250
For founders ready to go deeper, with our help to map the plan, build the tools, and stay in motion
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Fractional Leadership
Senior-level partnership and support without the full-time cost. | From $4,000
For teams who want strategic minds that get it— we think like founders and lead like VPs, and can step in and out seamlessly
